What is included in a brand identity package?
Separate identity foundations, reusable files, customer-facing applications, and usage notes so the system stays connected as it grows.
MARKFOLDS guide library / 12 public resources
Guides for cards, package inserts, and connected brand assets
Start with the customer job, choose the relevant guide, and follow the contextual links into the next design decision.
These are durable planning resources, not a news feed. Where verified, dates show when a page was published, materially updated, or last reviewed.
- 10
- Practical guides
- 1
- Workflow guide
- 1
- Customer case study
Brand foundations / 1
Connect the assets before adding more
Frameworks for deciding what belongs in a brand system, who owns each asset, and how customer-facing pieces stay consistent.
Cards and package inserts / 9
Plan the message, format, and next step
Practical guidance for ecommerce thank-you cards and package inserts, from wording and size to QR destinations and two-sided layouts.
Business thank-you messages to customers: 12 examples
Choose a short, truthful message for an online order, then split gratitude and one useful continuation across Front and Back.
Thank-you card sizes: dimensions, formats, and how to choose
Compare current MARKFOLDS artwork formats, test a full-size paper sample in context, and confirm the selected printer's production template.
How to create personalized Xmas cards with an AI card generator
Turn one seasonal message and motif into coordinated Front-and-Back Christmas card artwork, then review the files against the selected printer's requirements.
Gift Card Size: Dimensions and Design Layout Tips
Compare wallet-size gift cards and larger presentation formats. Plan the Front and Back, check trim and bleed, and prepare your gift-card artwork with AI.
What to put in an ecommerce package insert
Pick one job for the insert, keep the Front brand-led, and use the Back only for the detail or action that completes it.
How to choose a package insert card size
Choose dimensions from the packed order, message, orientation, and the selected printer's trim, bleed, and safe-area requirements.
Six packaging insert card layouts
Compare original Front-and-Back frameworks for thank-you, care, support, reorder, review, and loyalty messages.
Where should a package insert QR code link?
Choose and label one useful destination, protect the code area, and test a final-size printed proof before production.
How to design Front and Back package inserts
Give the Front one recognition job, the Back one useful continuation, and both surfaces one coordinated visual system.
Workflow and evidence / 2
See how the design workflow is used
Start with the current MARKFOLDS workflow, then inspect a bounded customer case with delivered artwork and physical-print evidence.
Make your first MARKFOLDS card
Move through the current brief, format, look, add-on, review, and delivery decisions in the MARKFOLDS workflow.
Pawmoir pet brand insert card case study
Inspect a paid customer's coordinated Front and Back artwork plus customer-supplied photographs of the printed insert.
Before you start
Check the current workflow and delivery limits
Guides help plan the content and artwork. Review Product Facts for current capabilities and limitations, then check Pricing before starting a design.